Mobile app development
We build mobile apps that range from single-purpose apps with little or no back-end to feature-rich UI and heavy back-end architecture. We follow digital best practices and keep current with the app store guidelines. As a result, your mobile application will get quickly approved by Apple and Google. Android, iOS or cross-platform, we have the know-how to help you without breaking the bank.
Does my company need a mobile app?
People consider creating mobile apps either as a complement to an already existing online systems or as the main platform.
Many platforms are primarily designed for use on a larger screen like a desktop or laptop device. Nowadays statistics show that one-third of the companies that run an online business consider creating a mobile application or mobile version of their site. As mobile technology will continue to grow, one can expect even more companies to examine the value of developing mobile apps to accompany their web presence.
You might be looking for a basic mobile app that users could leverage to perform secondary tasks – we are backed by years of experience.
You might be looking to develop a mobile application that will be the center of your business – we know what it takes to develop apps that users love.
Most people have limited storage space on their smartphones. For people to download and use an app, it must provide a type of value that they don’t get through a mobile-friendly website. To decide if your customers would actually see a distinct value and consequently use the mobile app try to answer questions like these:
• Do they need rapid and constant access?
• Will the users need reminders on appointments ?
• Do they need to access or interact with data from their smartphone?
• Will the app make the buying process easier?
• How will the app save my users time?
• Will the app help my users solve some tasks or reach some goals easier?
Anyhow, we wouldn’t start to develop you a mobile application if we think that you could obtain the same app-like capability, with less money, with a mobile-friendly website or web app. That’s why, at first we discuss what you’re trying to achieve, to be sure that building a mobile app is the right choice.
Benefits of a mobile app over a mobile responsive website
Native apps can interact with data from the smartphone like the phonebook, camera and GPS. With an app the user can easily make pictures and upload images wherever required and can fill in details directly from the contact list, those making things a whole lot easier.
Unlike a website, in a mobile app, some or all the features can be made to work without an internet connection. While this doesn’t necessarily seem like a frequent situation, it can come in handy in cases where the internet connection is very slow. In such situations, the user might not be able to use the website but he can seamlessly launch the app instead.
Faster refreshing times
In contrast to a mobile website, where every visitor launches the same page layout, a mobile app allows adding a lot of customization. Users can set their preferences and subsequently be served with custom content.
Mobile apps come with the ability to send instant, non-intrusive notifications to users. The red notifications badge showing the number of unread notifications is considered, by most users too appealing to be ignored.
What makes a good mobile app?
It has taken us years of mobile app development to reach a level of confidence on the key points a mobile application needs to check in order to be successful.
In our experience, the success of an app relates to how well the app addresses the following 3 factors:
Focuses on the audience needs
An easy and often encountered approach is to start with the features of the website and decide what functionalities to keep or remove. In this way, the process focuses merely on the features. The discussion leads towards building some reduced edition of the already existing set of features. This perspective meets the needs in a context where the mobile app is created to support the main online platform.
But for cases where the mobile application is created to be the star all on its own, a better approach is the user-centered one. One should understand users’ needs in a mobile context and start building based on that results. The initial website is still leveraged, but this second approach engages the user up front. With this second approach we start to document the design and development choices by trying to clarify to questions like these:
• Who are the users that would benefit most from mobile access?
• What are the exact benefits that a native app will bring to the users (apart from portability)?
• Are there any specific circumstances for the mobile use (will users be sitting or in motion, just one hand available or both?)
• Where are the users? Android or iOS? Phone or tablet?
• How could a native app improve their workflows?
Stable + fast
Consider the most used mobile apps in the world. They aren’t sluggish, don’t crash, they simply do what you expect them to do. These apps offer seamless experiences. Great apps offer fast response times and people only need a few seconds to do what they mean to do. The speed is a built-in feature. We take that for granted, but it’s actually much work behind to get to that point.
A good app user interface is simple, easy to use and does not have unnecessary features. The basic content that people will use most is carefully considered. By doing so, we create an intuitive and logical usage path and make it obvious and easy to use. Aside from graphics, animations, sound effects, interactions and other little flourishes – this is what actually separates the app from others.
Our mobile app development services
Android, iOS or cross-platform
The choice between a cross-platform and native app depends on the app’s business goals and features. There are key benefits and disadvantages of each approach.
If you plan your mobile app to become a business of its own, you should go native. For companies that plan an informative or content distribution app, cross-platform may be the right decision.
We offer a free consultation session to help you determine which is the best platform for your app. We can carry out the consultation online or over the phone depending on your preference and location.
We offer flexible working models
Extend your team’s mobile app development skills by nearshore outsourcing to Romania. We create quality apps at affordable prices.
Once we’ve delivered your mobile app, we:
• Fully transfer you the Intellectual Property (IP) Rights and the source code;
• Offer full training on your app, online. Our apps are intuitive, so your team will probably figure it out easily, but we gladly assist if needed;
• Offer optional ongoing support (after the included 6 initial months) and maintenance service.
How we approach projects
The way we work is a process we have perfected over the years. We follow Agile delivery methods and principles. Click next to read more about how we handle projects and communication.
What is your challenge right now?
Backed by 20 years of experience and 300+ completed projects, we're confident that we can help you no matter the challenge.